The generations bearing the Lazzaroni name have succeeded each other expressing entrepreneurs who have given very personal imprints to the business development: Giuseppe, Carlo, Pietro, Paolo, Luigi, Mario are the names behind which the legend Lazzaroni was born. The new production technologies, the quality and originality of the products have always been the subject of great interest and research for Paolo Lazzaroni and his descendants, bringing the business reality to current levels of prestige and recognition in Italy and abroad. The importance of quality in the Paolo Lazzaroni product lines has always been at the top of the scale of values: gold medals, coats of arms and several awards testify to this in the past; international success in today's reality. The research and selection of the most genuine raw materials, the "sacred" respect for ancient formulas and the strict controls during all processing phases commit Paolo Lazzaroni e Figli, with all its collaborators, in a continuous demonstration of professionalism and efficiency at the step with the newest technologies.