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Jaja is a small batch Tequila that brings laughter and celebration to family and friends. Jaja Tequila is sweet and herbal inspired by the lightness of free-spirited days and intimate nights. While most luxury Tequila brands are distilled only twice, Jaja is triple-distilled and crafted using traditional processes, and no shortcuts. It starts with the finest Highland Agave which is cooked for 32 hours and then fermented for 72 hours.